Heroes, Villains and Data
Share this Session:
  Peter Olson   Peter Olson
VP, Web and Application Development
Marvel Entertainment


Wednesday, April 30, 2014
04:15 PM - 04:45 PM

Level:  Intermediate

Creating clear, accurate and normalized representations of the real world is hard enough, but how about a world where people can fly, swing from rooftops, travel through time and come back from the dead with some regularity?

The fictional Marvel Universe has been built over 75 years by thousands of creative individuals and requires equally creative solutions to representation it as data. This talk will give an overview of how Marvel uses new technologies to understand its intellectual property, its representations in media and user base. You'll see how Marvel models and learns from the expansive set of people, places and things in its immense fictional universe (and how it solves a number of real business problems along the way).

Peter Olson is Vice President of Web and Application Development at Marvel Entertainment where he focuses on driving strategic technology innovation within the organization. Peter has helped bring comics to wide audiences on the web and mobile devices and helped introduce the Marvel Universe to millions of people a month.

Close Window